Marketing Evaluation of Personnel Building Companies

Authors

DOI:

https://doi.org/10.29038/2411-4014-2016-02-42-46

Keywords:

human resources, marketing, marketing evaluation, marketing staff

Abstract

The article deals with the problematic issues of application of the marketing assessment in the formation and use of personnel potential of the enterprise. Formulated the theoretical basis for the definition and interpretation of the personnel potential of the enterprise. The directions and methods of marketing evaluation of personnel potential.

Downloads

Published

2016-07-02

Issue

Vol. 2 No. 6 (2016): Економічний часопис Східноєвропейського національного університету імені Лесі Українки

Section

ECONOMICS AND ENTERPRISE MANAGEMENT

How to Cite

[1]
2016. Marketing Evaluation of Personnel Building Companies. Economic journal of Lesya Ukrainka Volyn National University. 2, 6 (Jul. 2016), 42–46. DOI:https://doi.org/10.29038/2411-4014-2016-02-42-46.